article thumbnail

Organizational Storytelling: Employer Brand

Stories Incorporated

Jill and her team conduct interviews with employees to uncover compelling stories about their experiences. How can it activate your employer brand? Initially, we worked with Choice Hotels to uncover stories about their tech talent for recruitment marketing. project team and all client services. Download today!

article thumbnail

How Improved Hiring Can Help Hotel Owners and Operators Overcome Top Industry Challenges

Hireology

The hotel industry is continuously growing – in 2017, U.S. hotel revenue surpassed $200 billion. One way hotel owners and operators can attract and retain customers and increase profitability is by hiring the best team. Hotel owners and operators face fierce competition from fellow hotels – in the U.S.

Hotels 60
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

5 Creative Instagram Careers Accounts to Check Out

Rally Recruitment Marketing

For Recruitment Marketing, you can use eye-catching imagery to form Employer Brand perceptions, keep your followers engaged and share messages about your employee value proposition. 2) Marriott Hotels – @marriottcareers. We love this photo that spotlights the Jaffa Hotel in Tel Aviv. Number of followers: 48.7k.

ADP 364
article thumbnail

Building a Great Candidate Experience in Hospitality

Hireology

At your hotel, you’re used to putting a great deal of thought into your guest experience, because it’s essential to your business operations. So why is it necessary for your hotel? . Employment in leisure and hospitality is down by 2.2 Employment in leisure and hospitality is down by 2.2 Create An Online Presence.

article thumbnail

Glassdoor Employer Branding Summit 2015 Recap

Glassdoor for Employers

The second Glassdoor Employer Branding Summit gathered 200 attendees in San Francisco 2015 and over 7,000 live stream attendees from countries around the world on September 25, 2015. ” Jennifer Johnston , Head of Global Employer Branding at Salesforce. How does a company hire 5,000 people in one year?

article thumbnail

How To Know If Your Careers Site Isn’t Converting Applicants (And What to Do About It)

Rally Recruitment Marketing

You could even ask questions about the apply flow during an interview to understand how they felt about the experience. . Imagine how you would feel if you walked into a beautiful 5-star hotel lobby with all the perks and all of the luxuries you’d expect. You would feel deflated and disillusioned.

article thumbnail

6 Employer Branding Techniques You Need to Know About

Spark Hire

This is what it’s like for job seekers researching your company, when you don’t have a clear employer brand. The way you market yourself as an employer to potential employees affects whether they want to work for you or not. The strongest aspect of CloudLock’s employer brand is how it incorporates current employees.