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Should Recruitment Marketing Sit Under Marketing or Talent Acquisition?

Rally Recruitment Marketing

Who owns Recruitment Marketing? Where should it sit within your organization to be most effective: under Marketing or under Talent Acquisition? I’ve personally had the unique opportunity of working in a Recruitment Marketing position that rolled up to TA initially, but that now rolls up to Marketing.

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Using Paid Online Advertising for Recruitment Marketing

ApplicantStack

Those disenchanted job seekers may be uniquely prepared to be reached by thoughtful and powerful recruitment marketing. Online job marketing is a $36 billion dollar industry. The sector has seen a 15 percent increase in growth since 2015. Does Advertising Jobs Online Work?

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3 Real-World Examples of Repurposed Recruitment Marketing Content

Rally Recruitment Marketing

If you’ve ever created Recruitment Marketing content, you’ve likely run into the dreaded writer’s block. Here are 3 real-world examples of companies that have successfully repurposed content to provide a boost to their Recruitment Marketing strategy: Sodexo.

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What is Recruitment Marketing?

Jobvite

There’s a hot new term in HR and recruiting and you’ve probably heard of it — r ecruitment marketing. Just so we’re all on the same page from the get go, recruitment marketing is the strategy and tactics used by an organization in order to source, manage, and nurture passive talent — before they apply to your job.

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How to Recruit Marketers

Glassdoor for Employers

Marketing roles have become increasingly analytical and strategic as companies harness the myriad digital marketing techniques and tools to expand brand awareness. Our new eBook, The Resourceful Recruiter’s Guide to Recruiting Marketers , looks at how marketers are different and gives you suggestions on how to attract them.

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5 Recruitment Marketing Articles of the Week 11.29.14 – 12.5.14

Symphony Talent

Here is our weekly feature in which we share the top articles we enjoyed from the past week about recruitment marketing and other recruitment trends. This week we’ll be covering LinkedIn, recruitment challenges, performance curves, recruitment trends and Career Site. Tweet(s) of the Week (NEW!):

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How to: Use Recruitment Marketing like a Fortune 500 Company

Social Talent

You are going to be hearing a lot about recruitment marketing in 2016. In fact, they are technically a recruiter’s consumers. And the only way you’re going to convince them of all that, is with recruitment marketing. What is Recruitment Marketing? The topic of diversity was huge in 2015!