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Winning Recruitment Marketing Campaign for Diversity, Inclusion & Belonging

Rally Recruitment Marketing

We’re a company that prioritizes diversity and inclusion and encourages all of our employees to find their “different” and share it proudly. TE nurtures a workforce that combines a wealth of diverse perspectives and backgrounds, and we foster a culture where everyone can bring their whole selves into the workplace.

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How Giant Eagle’s Careers Blog Increased their LinkedIn Followers by 85%

Rally Recruitment Marketing

At Giant Eagle, our LinkedIn strategy was incorporated with our careers blog goals right from the start, along with a focus on our Team Member stories and hearing their experiences in their own words. Grew our presence and followership on LinkedIn by featuring careers blog posts. . and “check out my son and his work!”.

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4 challenges facing recruiters in 2021 (and how to overcome them)

Social Talent

According to LinkedIn , nearly 46% of hiring professionals believe the outbreak has negatively affected candidate experience. Diversity, equity and inclusion. Companies are beginning to wake up to the issue of diversity and inclusion. And don’t forget to subscribe to our newsletter and follow us on LinkedIn.

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Coca-Cola’s “Be Less White” Diversity Fiasco

Ongig

For Coca-Cola, those words were “be less white” On February 19, a Coca-Cola diversity training suggesting employees try to “be less white” caused quite a stir. Dr. Karlyn Borysenko was the first to tweet screenshots from the training (meant to promote diversity at Coca-Cola). Image source: LinkedIn ).

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Diversity Filter Coverage

Boolean Strings

Diversity Sourcing is not easy. There is no clear way to search for diversity categories on social sites or Google. Our less-than-perfect but necessary approach consists of “shortcuts” – ways to search that are likely to bring up groups of potential diversity candidates. who are not members.

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Create an employee generated content campaign that gets noticed on social media

Rally Recruitment Marketing

In 2020-2021, Kyndryl was established, having been spun off from another technology company with a known brand. This would bring the employees together under one shared identity and elevate the company’s reputation as having the most curious and diverse minds within the industry. So, it caught the attention of LinkedIn’s audience.

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Best Practice Examples of Employee Stories, from Rally Award Winners

Rally Recruitment Marketing

To help inspire your strategy, we’re sharing 3 tips and examples from 2021 Rally Award Winners who excel at showcasing the lives of their employees in creative and powerful ways. ADP , winner of the Best Social Careers Channel in the 2021 Rally Awards , is a great example of how to level up your social media through employee stories.

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