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Why You Need a Recruitment Marketing Measurement Plan (And How to Make One)

Rally Recruitment Marketing

Our latest Rally community survey revealed that 34% of recruitment marketers work for someone who knows nothing about Recruitment Marketing and employer branding; 56% are working for someone who is learning about RM/EB at the same time they are; and only 10% are learning about RM/EB from their manager. . So come prepared!

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8 Tips for Creating a Winning Recruitment Marketing Content Strategy

Rally Recruitment Marketing

In Recruitment Marketing, we know it’s all about the content. But we’re not just talking about job listings here; it’s the stories you tell that make people sit up, take notice and become interested in working for your company. ChenMed’s careers blog is a rich resource for healthcare workers.

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How to Measure Recruitment Marketing Success in 2023

Hiretual

Here are some key metrics to measure the success of recruitment marketing: Cost per hire This metric measures the total cost of your recruitment marketing efforts, including advertising costs, job board fees, recruitment agency fees, and salaries of recruitment staff, divided by the number of hires made.

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Soft Marketing for Recruitment Marketers: What is it and What’s the ROI?

Rally Recruitment Marketing

This isn’t a topic I’ve seen explored much from a Recruitment Marketing perspective, but I think it’s worth talking about because it can be easy for organizations to prioritize hard marketing approaches at the expense of soft marketing – but both are really important! First off, what is hard and soft marketing?

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Recruitment Marketing Audit: Attracting Diverse Talent 

Rally Recruitment Marketing

In fact, it’s very possible you found this article through a search like this! And while we might be just another voice in this cacophony of people and companies extolling how important DEI is, today we’re going to approach it from our unique perspective: Recruitment Marketing!

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How to Build a Diverse Recruiting Strategy

Social Talent

For recruitment professionals, this means developing a strategy that promotes diversity and inclusion at every stage of the hiring process. This article will explore the various components of a successful diverse recruiting strategy, from auditing job ads for inclusivity to creating training programs for diversity awareness.

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How to Make Your Job Descriptions Google and Job Board-Friendly

Hireology

Between job boards, social media sites, referrals and reading job descriptions on individual company career sites, it can be difficult for employers to break through the noise and reach top job seekers where they’re searching in today’s competitive market. Google Entered the Job Board Market.