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4 Steps to Emotive Copywriting in Recruitment Marketing

Rally Recruitment Marketing

Writing attention-grabbing copy is an essential skill set for Recruitment Marketers – and tapping into the power of your candidates’ emotions can be an effective way to make your job descriptions, careers site content, job advertisements and social media posts stand out from all the noise.

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Soft Marketing for Recruitment Marketers: What is it and What’s the ROI?

Rally Recruitment Marketing

In traditional marketing, we sometimes talk about hard versus soft marketing techniques. This article will explain what hard and soft marketing approaches are, and how to make a business case to advance soft marketing techniques within your Recruitment Marketing plan. The benefits of soft marketing.

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9 Common Employee Value Proposition (EVP) Pitfalls to Avoid in Recruitment Marketing

Rally Recruitment Marketing

As talent acquisition and Recruitment Marketing professionals, we all know the importance of setting ourselves apart from other organizations in today’s hyper-competitive hiring market. All initiatives carried out by your Recruitment Marketing team should reflect your EVP.

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How to Optimize Your Recruitment Marketing Budget for Success

PandoLogic

What is Recruitment Marketing? Recruiting marketing involves promoting a company’s employer brand and attracting potential employees. Companies frequently promote the company’s culture, work environment, and employee benefits to appeal to top talent and encourage them to apply for open positions.

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Navigating the Shecession: Bringing Women Back to Work

Rally Recruitment Marketing

These grim statistics have caused some people to begin to refer to the current recession as the shecession (short for “she-recession”) because of the unequal impact it has had on women. Talent communities like these have an important role to play in bringing women back to the workforce post-pandemic.

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Talent Acquisition: 5 Recruiting trends that would revolutionize 2020

Pragna Technologies

According to few people the terms of recruitment and talent acquisition are all the same. Recruitment is all regarding filling vacant positions, whereas talent acquisition is a ceaseless strategy to search out the proper suited candidates for the organization. Social Media and Mobile Recruiting.

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9 Fixable Mistakes When Creating an Employee Value Proposition

Rally Recruitment Marketing

In talent acquisition, we all know the importance of setting our companies apart from other employers in today’s hyper-competitive hiring market. All initiatives carried out by your Recruitment Marketing team should reflect your EVP. 3) Not doing market research for your Recruitment Marketing Strategy.