article thumbnail

Q&A with 2021 Recruitment Marketer of the Year, Kerry Noone

Rally Recruitment Marketing

In this Q&A, Kerry shares more about her background, process and where she sees Recruitment Marketing and employer branding going in the future. . Kerry Noone, Director of Employer Branding & Recruitment Marketing, CVS Health. So it just sort of set everyone on a new path of how to connect with candidates. .

article thumbnail

The #1 Priority for Recruitment Marketing in 2021

Rally Recruitment Marketing

Last week, I had a little fun looking back on my previous recommendations: humanize the candidate experience, email lead nurture, chatbot candidate communications, employer brand video storytelling and team value propositions, to name a few. How did I do? In 2011, he counted about 150 martech products. thank you).

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Social Recruiting in 2019: Are You Ready? RallyFwd Sneak Peek

Rally Recruitment Marketing

At RallyFwd Virtual Conference on December 5, our expert speaker Eric Clemons, Senior Manager of Employment Brand Strategies at U.S. Cellular, will overview how to create a Social Recruiting strategy, produce great content and maximize your impact on social. How to create quality content on a budget. Pitfalls to avoid.

article thumbnail

How to Win When Your Candidate is Your Customer

SmartRecruiters

For companies like LinkedIn, the relationship between candidate and customer is a delicate balance, hinged on employer branding and hiring experience. This way our recruiters drive the overall brand with our candidates.”. Then, we speak to those through our culture, values, organization, and design.

article thumbnail

Use These 2 Google Tools To Recruit Smarter

Social Talent

The second thing that you can do using Google Trends is see how popular your company name is. You can compare your popularity with that of your main competitors and see if you need to make improvements in terms of generating enough awareness of your employer brand. So what can we learn from this?

Tools 70
article thumbnail

The Rationale and ROI of Company Reviews for Employer Branding

Recruiting Blogs

In a 2011 Software Advice study that surveyed 4,633 random job seekers, 48% had used Glassdoor at some point in their job search. Rotten Tomato: How to Manage Negative Company Reviews. The first step to managing your online company reputation is knowing what it is.

article thumbnail

A Recruiter’s Handbook Guide to Instagram

Social Talent

Back in late 2011, a little known mobile app that went by the name of Instagram, had a healthy but still relatively small legion of about 10 million users. When those stories focus on things potential candidates desire in an employer, it becomes Employment Branding. ” How are other companies using Instagram to recruit?