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How to Build an Employer Brand KPI Dashboard

Rally Recruitment Marketing

In many ways, our roles in Recruitment Marketing and employer branding are more imperative than ever before. There is so much visibility around how employers are responding to the COVID-19 crisis, and we need to help manage our company’s reputation and candidate experience so that we can thrive long term as employers and businesses.

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Top 10 Rally Resources: How to Build and Engage a Talent Network

Rally Recruitment Marketing

Simply defined, your talent network (also called talent community) is made up of the candidates who have applied for your jobs or who have opted in to receive your recruitment communications, such as job alerts, employer brand content or your talent newsletter. How To Guide] The Essential Guide to Engaging Talent in Your CRM.

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The Harsh Truth About Employer Value Propositions

Rally Recruitment Marketing

Most companies look at their employee value proposition as their chance to “sell” their employer brand to candidates. It is a way for them to showcase the strengths, benefits, and opportunities of working at their company. But this is only one-half of an effective EVP. The best kind of EVP is a two-way street.

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Content Through Collaboration: How to Create Employee-Driven Brand Stories

Rally Recruitment Marketing

As of April 2019, the U.S. Along with many other employers, we here at RaceTrac have been looking for new ways to combat this shortage. The idea was two-fold as well: We determined that authentic content not only benefits our new market but can also help us in our current markets. You could consider it one of those ‘Ah-ha!’

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9 Winning Employer Brand Marketing Strategies

Ongig

Today I’m going to show some awesome employer brand marketing strategies. Employer Review Sites. In 2017 we wrote a blog post on how to build a killer talent community. Incorporating content into your talent strategy isn’t a matter of if, it’s a matter of when and how. Let’s get to it!

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5 Ways to Build an Effective Employee Advocacy Program

Rally Recruitment Marketing

Let’s say you’ve put a ton of effort into shaping your organization’s EVP or building your employer brand. But how do you empower them to get involved? So far, Get Social has resulted in a 200% growth in social sharing among employees since the program roll out in July 2019. in the market today.

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How to Weave Your Employer Brand into Your Candidate and Employee Journey

Rally Recruitment Marketing

Since entering the Recruitment Marketing space, I’ve always used the analogy of a great band or restaurant to remind me of the importance of employer branding. But there was a problem: a lack of actual branding and marketing where candidates and employees could see it, feel it and benefit from it. .