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How Giant Eagle’s Careers Blog Increased their LinkedIn Followers by 85%

Rally Recruitment Marketing

At Giant Eagle, our LinkedIn strategy was incorporated with our careers blog goals right from the start, along with a focus on our Team Member stories and hearing their experiences in their own words. Grew our presence and followership on LinkedIn by featuring careers blog posts. . and “check out my son and his work!”.

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5 Ways to Build an Effective Employee Advocacy Program

Rally Recruitment Marketing

Ideally, you want your employees supporting this critical work by shouting it from the (digital) rooftops of their social media accounts. At Booz Allen , we established “Get Social,” a fun and simple social media employee advocacy program. But how do you empower them to get involved? Why is this approach effective?

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Q&A With Liz Gelb-O’Connor, Recruitment Marketer of the Year

Rally Recruitment Marketing

In 2019, Liz and her team built and launched a Tech Talent Brand initiative to change the way tech talent view ADP, which included a new tech EVP and employer brand and won a 2021 Rally Marketing Award for Best Employer Brand Launch. The ADP team also received a 2021 Rally Award for Best Careers Social Media.

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Recruitment Marketing – Social Media Stats that will drive your strategy in 2020

NPA Worldwide

Today’s guest contribution is from Amanda Davies, a marketing consultant and business coach with Green Umbrella Marketing – a recognized brand known within the recruitment industry for providing social media management services, coaching, design and online marketing strategies. source Hootsuite ). source Statista ).

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Hard to Hire: Third-Party Recruiting & the State of Talent Acquisition Report

The talent acquisition challenges of today are unparalleled: 90% of survey respondents feel that the current hiring market is more challenging now than in the past! Recruiting as we’ve known it is evolving - how are you keeping ahead of the competition?

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How to Make Your Employee Advocacy Program a Success

Rally Recruitment Marketing

One particular challenge we had was getting buy-in to leverage social media to promote our company and its employees. And more often than not, organizations would discourage the use of social media rather than risk potentially sharing or saying the wrong thing. That’s because the finance industry is heavily regulated.

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Top 5 Recruitment Marketing Priorities for 2019 (Plus, Resources to Turn Your Priorities into Action!)

Rally Recruitment Marketing

To help you shape your focus for 2019, I’m sharing the top 5 priorities for Recruitment Marketing this year. Another way that we should leverage our CRMs in 2019 is to re-engage candidates that are already in our database. Live Online Training: Content Marketing for the Candidate Journey (happening February 28, 2019).