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An Interview with Lori Sylvia: The importance of a Recruitment Marketing content strategy

Rally Recruitment Marketing

Talent acquisition and recruiting is no longer a linear process. In today’s market, all talent acquisition, HR, Recruitment Marketing and employer branding practitioners need to be focused on how they’re going to gain a competitive advantage over other employers. Lori: Absolutely!

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2023 Social Recruiting Benchmarks to Improve Your Strategy

Rally Recruitment Marketing

It’s becoming harder and more expensive to recruit candidates through traditional job boards when practically everyone that a company wants to hire is already employed and therefore not looking for job ads. But using social media for recruiting is challenging. 23-27, 2023. We just followed the data!

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How to Create a Recruitment Marketing Role at Your Organization

Rally Recruitment Marketing

My name’s Tricia, and I’ll be sharing insight into my journey as a new full-time Recruitment Marketer. Fun fact: This is my company’s very first Recruitment Marketing function! I landed my first recruiting gig at Appian and have been supporting our sales and marketing hiring efforts for the past 3 years.

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9 Common Employee Value Proposition (EVP) Pitfalls to Avoid in Recruitment Marketing

Rally Recruitment Marketing

As talent acquisition and Recruitment Marketing professionals, we all know the importance of setting ourselves apart from other organizations in today’s hyper-competitive hiring market. All initiatives carried out by your Recruitment Marketing team should reflect your EVP.

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Here’s Where You Need Recruitment Marketing Content — Outside of Your Careers Site

Rally Recruitment Marketing

Your careers site is certainly one of the biggest and most effective tools in your Recruitment Marketing toolkit. But what if I told you that not every candidate actually looks at the pages of your carefully constructed and well-maintained careers site? . Social media.

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Top Strategies for Reaching Veteran Candidates

Rally Recruitment Marketing

For Recruitment Marketing and employer brand practitioners, this means that not only do you need to create a compelling content strategy to capture the attention of veterans entering the civilian workforce, but you also need to reach them on the right channels! The veteran unemployment rate for September 2019 dropped to 3.2%

Strategy 247
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9 Fixable Mistakes When Creating an Employee Value Proposition

Rally Recruitment Marketing

Creating an EVP is one of the most important things you can do in Recruitment Marketing, as it sets the tone and acts as the guiding star for how you approach recruiting and candidate and employee communications across the board. All initiatives carried out by your Recruitment Marketing team should reflect your EVP.