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6 Easy Social Recruiting Posts to Celebrate Women’s History Month

Rally Recruitment Marketing

It’s available with a free account of Rally Inside , our Recruitment Marketing tool. Notice that all the employees that were featured in this video got tagged in the post. This will alert the tagged user that they were mentioned, encouraging them to reshare the post to their own social networks and further the reach of your content.

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What Makes the Cisco Employer Brand Team So Successful?

Rally Recruitment Marketing

At the 2020 Rally Awards , the Cisco team took home no fewer than 4 first-place awards in the following categories: Best Careers Blog. We have subject matter experts in social media, a content editor, a graphic designer, several of what I’d call “account managers” or brand managers and some early career talent growing into different areas.

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Social Recruiting Strategy: Create Your Fall Calendar

Rally Recruitment Marketing

Rally Note: For a complete social media holiday calendar that you can incorporate into your Recruitment Marketing strategy all year long, check out our blog post: Social Media Holidays: The Ultimate List for Recruiting. Sign up to request your free Rally Inside account and get access to the calendar!

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How to Create a Better Candidate Journey from your LinkedIn Posts

Rally Recruitment Marketing

In this blog post, I’ll focus on what we learned specifically about LinkedIn to help you know what types of content (and literally what words) actually work better to engage talent through your organic LinkedIn feed. Remember to tag your team members in the post too!) You got this!

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Recruitment Marketing Audit: Attracting Diverse Talent 

Rally Recruitment Marketing

You do this by (for example) showing your diverse team on the Culture page of your careers site, listing paid parental leave benefits in your job descriptions, sharing employee photos from your Pride celebration and publicly reporting diversity hiring numbers for transparency and accountability.

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Measuring Employer Branding and Recruitment Marketing: Essentials to Tracking

Rally Recruitment Marketing

In other words, the connection between a job ad and the number of applicants it produces is direct; the connection between an employee story blog and the number of applications it produces, while just as strong, isn’t as clear. With the right tracking, you can actually show the results of your efforts. Why is it coming to me?

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UTMs: What are They Good for in Recruitment Marketing (and Best Practices for Using Them)

Rally Recruitment Marketing

Whether you call them UTM Tags, UTM Parameters, or UTM Codes, they all mean the same thing, so the terminology you use is just a preference. The biggest one for recruitment marketers is properly setting it up, as you have to add a piece of code called a global site tag to the backend of each site (and page) you want GA to track.