UTMs: What are They Good for in Recruitment Marketing (and Best Practices for Using Them)
Rally Recruitment Marketing
JUNE 20, 2022
While they don’t provide the most complete Recruitment Marketing tracking insights (something we’ll show you how to overcome below), they’re free to use, allow you to track many aspects of your strategy and deserve to be a part of every practitioner’s toolkit. . One common way to create a UTM is with Google’s free UTM Builder.
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