article thumbnail

Measuring Employer Branding and Recruitment Marketing: Essentials to Tracking

Rally Recruitment Marketing

Despite the growing importance of employer branding and Recruitment Marketing in attracting talent to your workplace, our field still suffers from a massive knowledge gap at all levels, especially when it comes to knowing how to measure employer branding. The definition of Recruitment Marketing analytics tracking.

article thumbnail

A Beginner’s Guide to Organizing Your Recruitment Marketing Data

Rally Recruitment Marketing

We’re firm believers that utilizing data is the fastest way to honing a successful Recruitment Marketing strategy. Fortunately, here to help you organize your Recruitment Marketing data is Rally’s very own Keriann Mason. This is relatively easy for one aspect of Recruitment Marketing work: attracting people to jobs.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Here’s Where You Need Recruitment Marketing Content — Outside of Your Careers Site

Rally Recruitment Marketing

Your careers site is certainly one of the biggest and most effective tools in your Recruitment Marketing toolkit. With social media, paid ads and job boards becoming a larger part of the Recruitment Marketing mix, many job seekers are bypassing companies’ careers sites entirely during their search. Social media.

article thumbnail

How to Decide Your Social Media Channels for Recruiting

Rally Recruitment Marketing

With social media becoming a bigger and bigger part of Recruitment Marketing strategy, talent acquisition teams are devoting more time and resources into building a social recruiting presence to attract talent by showcasing their company culture and career opportunities.

article thumbnail

4 Tips to Excel as an Employer Brand Professional

Rally Recruitment Marketing

Hi Rally Readers, You may remember me from a couple of years ago, when I first contributed a 3-part “New to Recruitment Marketing” blog series: My First 30 Days as a Recruitment Marketer. New to Recruitment Marketing, Part II: First Projects and Building Relationships.

article thumbnail

13 Activities to Engage Remote Employees Today

Rally Recruitment Marketing

In addition, since it has slowed hiring for many organizations, a lot of us in Talent Acquisition and Recruitment Marketing have had to shift more of our time from external recruitment to internal employee engagement activities. Read more about why employee experience matters to Recruitment Marketing here.

article thumbnail

Employer Branding for Women in Technology Q&A

Rally Recruitment Marketing

The team provided invaluable insights into how they developed a Recruitment Marketing campaign that attracts women in technology. We ended up running out of time on the webinar to answer everyone’s thoughtful questions and explore areas like their recent marketing partnership with The Muse. Twitter ads: $1k.