What B2B Can Learn from B2C: Optimizing Data for a Better Customer Journey
Lusha
JUNE 16, 2021
Are you aware of one of the biggest shifts taking place in the B2B industry? Well, for one, we’re starting to see B2B and B2C sales tactics merge. In this article, we’ll take a look at how B2C uses data to create a self-serve business model, and how B2B companies can begin transitioning to do the same. How do you do that?
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