How Cisco Built a Champion Team to Conquer Employer Branding on TikTok
Rally Recruitment Marketing
JULY 31, 2021
To do this, we put together a fluid editorial calendar so that our governance team could see what was coming up and how we planned to use the platform. Carmen and I started by doing a lot of research on TikTok, looking at our target audience and seeing what worked well. . Then we had to get buy-in internally.
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