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UTMs: What are They Good for in Recruitment Marketing (and Best Practices for Using Them)

Rally Recruitment Marketing

I can’t tell you how exciting it is to see how engaged practitioners are getting about how to track and measure their Recruitment Marketing efforts , especially using the variety of tools available today, but there is one relic from the past that many recruitment marketers aren’t taking advantage of: UTMs. What are UTMs?

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5 Ways Data is Advancing Recruitment Marketing Strategy

Rally Recruitment Marketing

Once you can begin showing your leaders concrete results of your employer brand and Recruitment Marketing campaigns, including the number of people your talent brand is reaching, the number of candidates you’re attracting and how much your talent audience is engaged, then it’s much easier to win over their support.

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Build An Effective Performance Management Framework | ClearCompany

ClearCompany Recruiting

There’s no one-size-fits-all approach to managing employee performance. It allows you to evaluate employee performance while remaining fair and providing valuable feedback. Luckily, we know what employees want in regards to feedback and opportunities at work. Feedback is necessary to achieve goals and improve performance.

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What Metrics to Measure for Each Recruitment Marketing Channel

Rally Recruitment Marketing

Stay tuned for future blogs highlighting the metrics to follow for your paid ad campaigns. Email marketing software with in-house analytics capabilities. Social media management tool or the native analytics available on the social platforms (i.e. LinkedIn’s native analytics or Instagram Insights). Google Analytics.

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10 Best Ways to Rewrite Job Description Content with AI

Ongig

Rewrite Job Description Content for Inclusivity AI can help detect and remove biased language that disfavors people from underrepresented groups. It can scan and highlight words like ‘young and energetic’ candidates (age-related preferences) or ‘fast-paced’ work environment (exclusionary term for people with disabilities).

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Rethinking Job Postings: Why Traditional Methods Fall Short in Today’s Hiring Market

Hiretual

hireEZ Announces GPT3-Powered Platform Feature for Candidate Outreach >> Log In Solutions The Outbound Recruiting Platform Connect jobs to people with an AI-powered approach for finding, engaging and hiring quality talent. They check company reviews, employee testimonials , and social media presence before applying.

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How to Nurture Talent in Your CRM With Personalized Content

Rally Recruitment Marketing

Re-engaging past candidates. Getting more engagement on your content. Nurture and engage quality passive candidates. Develop an alumni network to help with boomerang employees (Jackie plans to eventually pursue this). As a recruitment marketer, these challenges likely sound all too familiar: . But good news!

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