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Quadruple Your B2B Lead Generation Results in 2021

Lusha

B2B lead generation is so hard to crack. B2B lead generation works like a charm when marketing and sales are aligned and consistent. What is B2B lead generation? B2B lead generation is when marketing and sales teams identify their ideal customer or accounts, create and execute strategies to build interest. It’s simple.

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23 Insanely Clickable Email Subject Lines for B2B Sales

Lusha

35% of email recipients open their emails based on the B2B subject line copy alone. If you want your B2B cold email subject lines to be click-worthy, you need to tap into your prospects’ psyche. B2B subject lines: 4 rules of thumb. Create instant intrigue: The best B2B sales email subject lines are teasers.

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B2B Intent Data: What it Is, and How to Best Use It

Lusha

What Is Intent Data in B2B? But B2B intent data is different. For instance, if you are a B2B company using a SaaS go-to-market strategy , odds are that you will be using account-based marketing (ABM). Activities that occur on a website, CRM, and blog all fall into this category. That’s where intent data comes in.

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15 Sales Enablement Blogs You Need to Bookmark, Starting Now

Lusha

Sales enablement blogs are all about bringing value to your sales team, prospects, and customers. So, to ease the process for you, we’ve rounded up the must-read blogs to ignite your sales enablement. . 15 Sales Enablement Blogs to Subscribe to Right Now. The Lusha Blog. LinkedIn Sales Solution.

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Employee Benefits: The Only Guide You Need

Achievers - Recruiting

The term “employee benefits” is used regularly, but often with a limited, traditional definition in mind. The traditional concept refers to legally mandated benefits plus a few voluntarily added by employers. What are employee benefits? . Employee benefits are non-salary compensation and perks.

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Inside the Mysterious Consumer Decision-Making Process

Lusha

New data says less than 20% of B2B buyers want to be contacted by a salesperson during the awareness stage. And the answer, for an increasing number of today’s B2B sales departments, is called the B2C self-serve model. What’s going on in a buyer’s head during the consumer’s buying process? What can you do, then? It’s a fair question.

B2B 52
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Inside the Mysterious Consumer Decision-Making Process

Lusha

New data says less than 20% of B2B buyers want to be contacted by a salesperson during the awareness stage. And the answer, for an increasing number of today’s B2B sales departments, is called the B2C self-serve model. What’s going on in a buyer’s head during the consumer’s buying process? What can you do, then? It’s a fair question.

B2B 52