SHIFT BLOG SERIES: What Employer Brand Can Learn from Consumer Brand Comebacks
exaqueo
OCTOBER 3, 2018
Both of the brands we will be discussing in this blog post understand the importance of remaining true to their identity, having a strong connection to their roots, and relying on authenticity. Employer brand takeaways Lesson #1 : Pay attention to how a brand is used or what the brand experience is. How did Lacoste make its comeback?
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