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Create an employee generated content campaign that gets noticed on social media

Rally Recruitment Marketing

Having a social recruiting strategy (both for your company’s social pages and your own personal channels) is an opportunity to showcase your employer brand, highlight employees and bring attention to your company culture and values. It’s not about promoting jobs but getting the attention of passive talent to your company.

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Social Media and Candidate Assessment: Avoiding the Perils While Reaping the Potential

Recruiting Daily Advisor

In the digital age, the lines between our personal and professional lives often blur, especially on social media platforms. While social media platforms can yield valuable insights into potential candidates and serve as powerful branding tools, they also come with pitfalls that need careful navigation.

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4 Steps to Emotive Copywriting in Recruitment Marketing

Rally Recruitment Marketing

Do you ever feel overwhelmed when you log in to your favorite social media platform by the sheer amount of posts, events and ads that appear on your feed? First things first, I like to collect information about the role itself, the team culture and the typical candidate mindset. What is the team culture like?

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How to Create and Maintain an Inclusive Employer Brand

Social Talent

There is so much about this exercise that could be deemed ‘tick box’, but if you want to attract and retain diverse talent, you have to understand and speak to this cohort. Storytelling helps to communicate values, culture, and commitment to DEI in a way that’s both compelling and relatable. Speak at DEI events and conferences.

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10 Actionable Takeaways from the 2020 Job Seeker Nation Report

Rally Recruitment Marketing

You can then share this content on social media, on your careers site and use it as the basis for an FAQ document that you share with your hiring team so they can comfortably answer candidate questions. Social media (42%) (this is a 10% boost from last year’s survey!). Friends (45%). Professional connections (31%).

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4 Best Practices For Diversity Sourcing | ClearCompany

ClearCompany Recruiting

Embrace Diversity in Your Culture and Brand. To truly embrace diversity and inclusion in your workplace, you need to evaluate your company culture. Use social media to spread the word about your diversity efforts. Share pictures from events or diversity workshops. Read more on their blog: 1.

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Workout of the Week: Build Your Brand Muscle

JazzHR

Roughly the same amount will scope out employers on social media and avoid those with 1-star ratings like the plague. Social media accounts. In-person events. Do a few reps of these brand strengthening exercises to beef up your brand muscle: Build Your Brand From the Inside Out . Email communications.

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