Top 5 Takeaways from the Appcast 2021 Recruitment Marketing Benchmark Report
Rally Recruitment Marketing
MARCH 7, 2021
The findings: In 2020, Appcast found that the overall CPC rate increased by 11.3% However, in 2020, despite high unemployment, the apply rate stayed low and steady. To mitigate risk here, test out multiple sources of candidates upfront to see which ones perform best so that you can invest your efforts more efficiently later on.
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