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Quadruple Your B2B Lead Generation Results in 2021

Lusha

B2B lead generation is so hard to crack. B2B lead generation works like a charm when marketing and sales are aligned and consistent. What is B2B lead generation? B2B lead generation is when marketing and sales teams identify their ideal customer or accounts, create and execute strategies to build interest. It’s simple.

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B2B Intent Data: What it Is, and How to Best Use It

Lusha

What Is Intent Data in B2B? But B2B intent data is different. For instance, if you are a B2B company using a SaaS go-to-market strategy , odds are that you will be using account-based marketing (ABM). The post B2B Intent Data: What it Is, and How to Best Use It appeared first on Lusha. That’s where intent data comes in.

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Employee Benefits: The Only Guide You Need

Achievers - Recruiting

The term “employee benefits” is used regularly, but often with a limited, traditional definition in mind. The traditional concept refers to legally mandated benefits plus a few voluntarily added by employers. What are employee benefits? . Employee benefits are non-salary compensation and perks.

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Are You Offering These Benefits to Attract Top Talent?

Recruiting Daily Advisor

In order to win the war for talent, your company should be offering a robust benefits package that stands out from your competition. The national burden of student debt is sparking interest in employer-sponsored benefits that offer relief. Higher Pay and Better Benefits. relif / iStock / Getty Images Plus.

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Why Salespeople Should Always Leave Voicemails

Lusha

First things first, your voicemail should contain five basic parts: Your name The relevant reason you’re calling A compelling benefit of calling you back A direct request that they return your call, including contact information A promise of a follow-up (tell them when you’ll call or email next) And it’s not just about the structure.

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How to Create the Ideal Customer Profile

Lusha

In the B2B world, an ICP addresses both people and companies. Another concept often used in B2B sales and marketing is the buyer persona. Pain points B2B products are usually created to solve a critical problem for companies. A value proposition is a clear, simple statement of the benefits that a company/product provides.

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4 SMB Recruiting Best Practices for 2017

JazzHR

LinkedIn recently published a recruiting trends report based on survey responses from more than 2,600 corporate talent acquisition leaders at SMBs in 35 countries. If you want to go the extra mile, consider surveying your current employees about their experience with your brand and how they think you could improve.

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